FX Clipped: Courtside Club

Spearheaded creative direction for FX Clipped: Courtside Club, a bold, sensory installation transforming the Clippers’ turbulent past into an interactive cultural experience timed with the show’s debut.

Year
2024

Client
FX

Interior of a modern exhibition space with promotional displays for the TV series "Clipped". There are large digital screens showing characters from the show, a circular logo on the floor, and seating areas with cushions.
People participating in a basketball-themed event or arcade, some holding basketballs, in a dark indoor space with colorful lighting and a basketball hoop.
An event setup with a large LED display promoting the FX series 'Clipped' and Hulu, depicting a basketball court with a futuristic digital design. Four black chairs are placed in front of the display, and there are two vertical LED light strips, one red and one blue, on either side. Additional posters are on the walls, including one with nails and another with text about Mr. Sterling.

An immersive pop-up experience that transformed one of basketball’s most infamous scandals into a bold cultural moment.

Sanyu led the creative vision for FX’s Clipped: Courtside Club, developing a narrative-driven installation that reimagined the drama surrounding the LA Clippers through sound, space, and storytelling.

Visitors moved through scenes that blended archival audio, visual art, and set design, which culminated in a courtside photo experience and show-branded keepsakes.

Part spectacle, part social commentary, the activation turned controversy into conversation, sparking media coverage and fan buzz ahead of the series premiere.

Featured in BizBash, Event Marketer, FOX LA, and LA Chronicles.