An immersive pop-up experience that transformed one of basketball’s most infamous scandals into a bold cultural moment.

I led the creative vision for FX’s Clipped: Courtside Club, developing a narrative-driven installation that reimagined the drama surrounding the LA Clippers through sound, space, and storytelling. Visitors moved through scenes that blended archival audio, visual art, and set design — culminating in a courtside photo experience and show-branded keepsakes.

Part spectacle, part social commentary, the activation turned controversy into conversation, sparking media coverage and fan buzz ahead of the series premiere.

Featured in BizBash, Event Marketer, FOX LA, and LA Chronicles.