Kimeze
As brand consultant for Kimeze, a luxury eyewear label rooted in both London and Uganda, I’ve guided the brand’s identity and positioning since its prelaunch, helping shape a story that honors heritage through modern design.
Year
2020-2021
Client
Kimeze
Where heritage meets
high design.
As a consultant for Kimeze, a UK-based luxury eyewear brand with Ugandan roots, I helped shape the brand’s identity and positioning from its prelaunch phase — blending African heritage with contemporary sophistication.
Through close collaboration with the founders, we developed a narrative that honored lineage while appealing to a modern, international audience. This distinctive storytelling has positioned Kimeze at the forefront of luxury eyewear, with cultural icons like Beyoncé and Lewis Hamilton among its early adopters.