Meta ADCOLOR Creator Panel

Led strategy for Meta’s “Reinvest in Us” session, curating creator partnerships and shaping a narrative that aligned with the “Double Down & Double Up” theme, celebrating diversity, equity, and inclusion in media.

Year
2023

Client
Meta

A thought leadership experience centered on equity, creativity, and authentic connection.

I led strategy for Meta’s “Reinvest in Us” session at the ADCOLOR Conference, curating creators and shaping the narrative around the theme “Double Down & Double Up.” The discussion, hosted by Meta’s Ajaa Long, explored how brands and creators can build equitable partnerships that move beyond performative inclusion.

I sourced and briefed creators Kahlil Greene and Tania E. Torres, ensuring alignment between their perspectives and Meta’s broader vision for meaningful diversity in media. The session reaffirmed Meta’s commitment to amplifying underrepresented voices and bridging purpose with partnership.